Strategic Management Project

BUSN 6080
Fermé
Thompson Rivers University (TRU)
Kamloops, British Columbia, Canada
Assistant Professor
3
Chronologie
  • octobre 21, 2024
    Début de expérience
  • décembre 6, 2024
    Fin de expérience
Expérience
1/9 match de projet
Dates fixées par le expérience
Entreprises privilégiées
N'importe où
Startup, Large enterprise, Non profit, Small to medium enterprise, Entreprise sociale
N'importe qu'elle industrie

Portée de Expérience

Catégories
Structure organisationnelle Gestion du changement Étude de marché Analyse concurrentielle Lancement d'un produit ou d'un service
Compétences
strategic planning financial analysis pest analysis strategic management marketing analysis forecasting swot analysis leadership value chain
Objectifs et capacités de apprenant.es

Strategic Management

SWOT ANALYSIS

PESTEL ANALYSIS

VALUE CHAIN ANALYSIS

FINANCIAL ANALYSIS

MARKETING ANALYSIS

Apprenant.es

Apprenant.es
Finissant
Niveau Intermédiaire
46 apprenant.es dans le programme
Projet
25 heures par apprenant.e
Les apprenant.es s'auto-attribuent
Équipes de 4
Résultats et livrables attendus
  1. Develop a detailed strategic plan that outlines
  • the firm's current scenario in terms of both the internal and the external environment
  • detailed understanding of the firms current product offerings and markets to which these are offered in terms of customer profile and positioning


  • 2 An in-depth understanding of the company's current business-level strategy and corporate--level strategy - how is the company currently competing in the marketplace - cost leadership ? Differentiation? Focused?


  • 3. Going forward what does the company anticipate as its most pressing concerns /issues/threats? Does the company see any interesting opportunities ? Given these threats and opportunities and the company's capabilities recommend alternatives that the company can possibly implement along with detailed implementation plan.


  • 4.A detailed strategic plan along with proforma financial forecasts for 3 years.
Chronologie du projet
  • octobre 21, 2024
    Début de expérience
  • décembre 6, 2024
    Fin de expérience

Exemples de projets

Exigances

Looking to match my students to projects that will provide a true capstone experience and allow them to incorporate and use their knowledge from different functional domains.