Data Analysis for Health Food Competitive Positioning
Portée du projet
Catégories
Visualisation des données Analyse des données Modélisation des données Data scienceCompétences
data analysis strategic positioning comparative analysis preparing executive summariesThe main goal for the project is to conduct a comprehensive analysis of open data from Health Canada to determine the competitive positioning for the launch of CaffeBerry's new health food product. This will involve several different steps for the learners, including:
- Gathering and analyzing data on similar health food products in the market.
- Conducting a comparative analysis of CaffeBerry's product with existing health food options.
By the end of the project, learners should complete the following tasks:
- A detailed report on the analysis of open data from Health Canada and its implications for the competitive positioning of CaffeBerry's product.
- Visual representations of key data and trends in the health food industry.
- An executive summary presentation outlining the findings and recommendations.
Final deliverables:
- A comprehensive report with detailed analysis, recommendations, and visual representations.
- An executive summary presentation deck.
- Strategic positioning based on the analysis.
Mentorship for the students will be available from the leadership team via Email and zoom calls on a weekly or as-needed basis
Causes prises en charge
Les défis mondiaux auxquels ce projet s'attaque, en accord avec les objectifs de développement durable (ODD) des Nations unies. En savoir plus sur les 17 ODD ici.
À propos de l'entreprise
CofiLife is an innovative food and beverage company which upcycles Coffee Fruit, a traditionally discarded byproduct of coffee production.
Our mission is to revolutionize the food industry by harnessing the untapped potential of coffee fruit. We aim to offer products that are not only beneficial for personal health but also contribute positively to the global environment. Our goal is to reduce waste in the coffee industry, promote sustainable agricultural practices, and provide our customers with high-quality, nutritious, and tasty food options.