CAPFO - Consortium Apprentissage Expérientiel Francophone de l'Ontario
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Be a Rogue & Help Launch Rocket Hop: A New Alcohol Spirit 🚀

Fermé
Launchpad Branz Inc.
Launchpad Branz Inc.
Waterloo, Ontario, Canada
Steve Smith
Production Manager
(8)
5
Projet
Parcours académique
40 heures de travail au total
Apprenant.e
N'importe oĂą
Niveau Intermédiaire

Portée du projet

Catégories
Publicités Segmentation de la clientèle Marketing numérique Marketing strategy Marketing sur les réseaux sociaux
Compétences
marketing social media campaigns branding
DĂ©tails

To develop a social media campaign for introducing the new 'Rocket Hop' spirit into the Canadian and International markets, with the goal of understanding how best to approach new consumers with the product.

Livrables
  • Help develop a persona for 'Rocket Hop' by doing detailed evaluations of the existing marketing materials.
  • Identify strengths and weaknesses within the current branding/copy
  • Offer suggestions for improvements that can better clarify the brand voice/story
Mentorat

We will provide all existing branded marketing materials to be used in ongoing campaigns for students to evaluate, including brand images, packaging, written marketing copy, taglines, product descriptions, estimated retail pricing, and product sampling (where available).

Ă€ propos de l'entreprise

Entreprise
https://rockethop.ca
Waterloo, Ontario, Canada
2 - 10 employé.es
Food & beverage

We are a young distillery with a revolutionary new product called Rocket Hop. We are looking for a resource to maneuver through the social mediaverse, and introduce our product to the market in a way that's engaging and trendsetting. We want to work with a team to populate the social media platforms.