Market sweepstakes.ca on social media as a site where everything is free and they can win so many giveaways.

We connect our audience with advertisers to boost advocacy + social sharing by tagging free sweepstakes, giveaways + pop-up promos. Canadians can surf, dream big and share our community!

Identify, confirm + contact -- brands, end clients and advertising agencies in Canada that will benefit from our lead generation capabilities and access for email deployment our D2C Canadian file of 625,000 Canadian users.

Identify brands that can benefit from exponential list growth;

Identify end clients that host sweepstakes;

Identify advertising agencies that work with clients in this vertical;

Research and confirm contact coordinates (contact name, position, email, phone, website, social media) for individuals in leadership roles for the aforementioned;

Contact the aforementioned and convey our advertising and lead generation solutions; our advertising units and rates

Additional to the above we need students to identify/research/contact end user brand clients and advertising agencies specific to cmi Media’s ability to;

• drive 1rst party data assets, enhancing the client channel strategy for brand awareness and funnel transactions
• rent for email deployment our 625,000 D2C Canadian list file
• generate client branded sweepstakes leads via our site, partner traffic, offer walls et al.
• generate client branded leads specific to multiple verticals

Will provide mentorship/day-to-day guidance on an as needed basis.

Our Current Challenge

Awareness of our service and product capabilities.

Work with us to underscore the value proposition of audience and consumer behavior by generating audience files for brands and businesses alike.

Showcasing our ability to connect our audience with advertisers to boost advocacy + social sharing by tagging free sweepstakes + giveaways, charity raffles, promos + pop-up deals.

What tasks will students need to complete to achieve the project goal?

Perform online research, confirm contact coordinates (via email or social media channels in most cases) and input relevant information into Microsoft Excel or a CRM.

Manage prospecting campaigns from their developed leads using LinkedIn, Email Marketing, cold outreach, and other tools.