Zentein Nutrition sells DELICIOUS protein bars. (Just search us up on Google or Amazon to read our reviews). Our sales strategy is primarily e-commerce to date, due to the fact that we launched right with the first wave of COVID-19. Because of all the store closures, we decided to shift strategies from a traditional food company and go fully e-commerce instead.

In order to establish an online presence, one effective way is to social media, influencers, user generated content, and posts to garner attention, communicate with consumers, and maintain a positive brand image that encourages sharing, referrals, and posts. The main goal of this project is to create amazing social media content that can attract, inform, entertain, and convert audiences across Instagram, Tiktok, and more.

1. Create photo and video content to showcase our company, our brand, and our story.
2. Research social media trends that can be adopted for our product
3. Write captivating captions for the content created

Zentein Nutrition is experienced in providing mentorship to students as we have worked with Western University's Pre-Business Student Network and the Western Marketing Association for the past three years to provide education and real-life work experiences to university students from first year to PhD. We will provide the student one on one calls with the founder of the company for onboarding and checkups as often as needed (a Calendly link will be provided where students can book Zoom meetings). The students will also have the opportunity to talk to other members of the team as applicable to their job, and join team meetings with other team members.

If you are in London or the surrounding area, you can also visit our commercial kitchen and help with the production process/learn!