Bluethumb Technologies Build and Market a Crowdfunding
Portée du projet
Catégories
Communications Étude de marché Marketing strategy MédiaCompétences
social media marketing market penetration venture capital research blueprintingDeveloping a crowdfunding campaign can be a lot of work and we are looking for five proactive students who will assist in the creation, development, marketing, and running of the campaign. We would like to see students who have ambition and are not afraid to "get their hands dirty" so to speak. Students will be responsible for the aforementioned area as we will be looking to raise $50,000 in venture capital for our first product "The Blueprint Loyalty Program" Please see the video for more information about the program.
HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET?
5
TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: [please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures]:
70 hours
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Identifying potential sponsors/donors that can provide easy to send out perks
- Creation of new video for the campaign
- Using social media platforms to increase the awareness and build our social media platforms.
- Creating a simple tracking framework, including metrics, for measuring outreach success.
- Students are fully responsible for running the campaign. If targets are reached, 10% of the funding will go to the students divided among them (10K cap split between all students).
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
The final project deliverable is a crowdfunding campaign, research, analysis, and details of successful and unsuccessful market penetration. This will assist our company in determining future campaigns if they are required.
IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI:
English
PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET:
Fergus Dearden
Mentorship will be provided by the CEO Fergus Dearden. Meetings will be weekly on a day that works for everyone on the team. Team members can reach out via email or make an appointment to have a zoom call if extra attention is needed
À propos de l'entreprise
Bluethumb Technologies is a socially innovative financial technologies firm that provides innovative technological solutions to todays social problems. Our incorporated company has been in business for the past 18 months and we have made significant headway during that time period. We have worked with teams of students in both computer science and business to help our company grow to the point that it is now. We were recently awarded a $15,000 grant, which we have used to hire a PHD student to help build our proprietary loyalty integration technology as well as fully develop the Blueprint Loyalty Program prototype, which is expected to be completed in January/February of next year. We are also a stage 1 Propel Alumni company (https://www.propelict.com/) and we have just recently applied to Dalhousie Universities Creative Destruction Lab and we have been invited to interview week. Come be a part of our growing company, get experience and help us get Blueprint to live here.