The goal of this project is to increase the followers of LocalStudent Inc. on various social media platforms. This will involve developing strategies to increase followers, creating and overseeing social campaigns, producing content, and reviewing analytics. Additionally, the project will involve reaching out to current followers to see why they follow LocalStudent Inc. on social media, and if they use the services or work for LocalStudent as contractors. The project should also come up with strategies to increase the amount of followers that actually use the services.

By the end of the project, students should demonstrate:

- Strategies to increase followers on various social media platforms.

- Creation and oversight of social campaigns.

- Production of content for social media platforms.

- Review of analytics related to followers.

- Understanding of why followers follow LocalStudent Inc. on social media.

- Strategies to increase the amount of followers that actually use the services.

Final deliverables should include:

- A written report outlining the strategies and results of the project.

- A presentation summarizing the strategies and results of the project.

Learners will work closely with the manager who is supervising our social media campaigns and strategies. They will be shown LocalStudent's various social media profiles, our current limitations and what growth levels we want to achieve, as well as the data we want to gather (we.g. on which platforms does increasing follower count increase our sales most? etc.), and will be given instruction on best methods of reaching out to followers to gain their insights, etc. They will have 1-2 meetings a week to determine their progress, give them constructive criticism and feedback on what they are doing well. Regular communication will take place through WhatsApp.