Objectives

To create contact lists for websites with potential for beneficial link building opportunities. The desired contacts will be in niches related to our product lines and customer interests.

• Perform relevant web searches to generate curated prospect lists for outreach.
• To provide contact info and other data enabling personalization of the outreach process.

Link building activities are a volume-related process, with a large number of prospects needed to obtain a relatively small number of actual links. However, for this project, the emphasis should be quality, not quantity. Ideal targets will be niche-related sites with high domain authority.

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.

We will provide project segments to individual team members to avoid duplicate research.