Digital Marketing Strategy for Sporticaa.com

Ouvert
MKNetwork Inc.
Vancouver, British Columbia, Canada
Malay Kapoor
Founder and CEO
3
Projet
Parcours académique
120 heures par apprenant.e
Apprenant.e
N'importe où
Niveau Intermédiaire

Portée du projet

Catégories
Marketing numérique Optimisation pour les moteurs de recherche Marketing strategy Marketing sur les réseaux sociaux
Compétences
digital marketing marketing marketing planning social media content social media campaigns email marketing search engine optimization sales
Détails

Sporticaa.com, a Shopify store specializing in camping and hiking items, aims to enhance its digital marketing efforts to better reach both neurotypical and neurodivergent populations. The goal of this project is to develop a comprehensive digital marketing strategy that will increase online visibility, drive traffic to the website, and ultimately boost sales. The project will involve analyzing the current digital marketing efforts, identifying areas for improvement, and creating a targeted marketing plan that includes social media campaigns, SEO optimization, and email marketing. The team will also need to consider accessibility and inclusivity in their marketing approach to ensure it resonates with both neurotypical and neurodivergent audiences.

Livrables

- A detailed digital marketing strategy document outlining proposed campaigns, SEO tactics, and email marketing plans.


- A social media content calendar for a three-month period.


- A report analyzing the current digital marketing efforts and identifying key areas for improvement.


- Recommendations for making the marketing approach more inclusive and accessible to neurodivergent audiences.

Mentorat
Expertise et connaissances du domaine

Fournir des connaissances spécialisées et approfondies et l'industrie générale des idées pour une compréhension globale.

Compétences Connaissances et expertise

Partager des connaissances sur des compétences techniques spécifiques, des techniques, méthodologies requises pour le projet.

Assistance pratique

Implication directe dans les tâches du projet, en offrant des conseils et démonstration de techniques.

Outils et/ou ressources

Donner accès aux outils, logiciels et ressources nécessaires pour la réalisation du projet.

Réunions régulières

Enregistrements programmés pour discuter des progrès, relever les défis et fournir des commentaires.

Causes prises en charge
Good health and well-being

À propos de l'entreprise

Entreprise
Vancouver, British Columbia, Canada
2 - 10 employé.es
Academic association, Éducation, Human resources & recruitment

Mknetwork Inc. provides online career coaching and assessment services for entry-level (students) through mid-level to senior executives.

Our revolutionary collaboration is intended to catapult your career to new heights. Our career counseling practice is a specialized location where your goals meet expertise, providing you with personalized help to navigate the complex landscape of career growth and development.

Our coaching technique is founded on the premise that every individual has untapped potential just waiting to be realized. We personalize our approach to your individual goals and problems, whether you're wanting to switch industries, climb the corporate ladder, or uncover your genuine passion.

We help you develop a roadmap for success that corresponds with your beliefs and objectives through comprehensive assessments, strategic planning, and one-on-one assistance. Our process extends beyond job placement to cultivate the skills, mindset, and networks required for long-term career advancement.

"Your aspirations, our expertise - a winning combination"