Digital Content Creation/ Repurposing for Niche YouTube Channel

Fermé
Contact principal
Susan McVea Consulting Inc.
Victoria, British Columbia, Canada
CEO & Founder
(19)
5
Portails
(1)
Projet
Expérience académique ou travail rémunéré
60 heures de travail au total
Apprenant.e
Canada
Niveau Intermédiaire

Portée du projet

Catégories
Communications Marketing numérique Étude de marché Optimisation pour les moteurs de recherche Vidéographie
Compétences
video marketing video production marketing research search engine optimization youtube channels youtube marketing digital content creation digital marketing graphic design
Détails

We would like students to help us with repurposing content for our YouTube channel.


Ultimately, you will be working on digital marketing/ content creation for the channel, including research, video creation & editing.


If you'd like to explore video content creation, and are ready to tackle this challenge with us, then we'd love to hear from you.



Livrables

To accomplish this, we expect the student(s) will:


1.Create video content:

  • Repurpose existing video/ audio content or create new videos on 8-10 topics agreed upon with company - Specific guidelines and templates, including SOP for video creation/ editing will be provided by the company, with access to Canva Pro
  • Use stock images or videos with text overlays to create video (audio will always be provided by Company)
  • Design thumbnails for 8-10 videos - guidelines and templates will be provided along with access to Canva Pro
  • Research & write video headline & description for YouTube SEO (keywords will be provided and/ or discussed with company)

2.Request feedback:

  • Review each video with company for feedback and areas for improvement


Key Deliverables:

  • Create 8-10 videos for the channel from start to finish using agreed upon content topics with company


Ongoing for the Project:

  • Weekly mentorship calls (on zoom) - should the student request
  • Project Manager is available via text to provide immediate feedback or answer questions (Monday - Friday)
  • Students will have access to YouTube for Bosses (course) that will provide supporting templates, structure and instructions for video creation and SEO research


Resources Provided:

  • YouTube for Bosses Course
  • Standard Operating Procedures for video creation/ editing and SEO
  • Brand guidelines (for graphic creation)
  • Canva Pro
  • Brand and customer avatar details
Mentorat
Expertise et connaissances du domaine

Fournir des connaissances spécialisées et approfondies et l'industrie générale des idées pour une compréhension globale.

Compétences Connaissances et expertise

Partager des connaissances sur des compétences techniques spécifiques, des techniques, méthodologies requises pour le projet.

Assistance pratique

Implication directe dans les tâches du projet, en offrant des conseils et démonstration de techniques.

Outils et/ou ressources

Donner accès aux outils, logiciels et ressources nécessaires pour la réalisation du projet.

Réunions régulières

Enregistrements programmés pour discuter des progrès, relever les défis et fournir des commentaires.

Causes prises en charge

Les défis mondiaux auxquels ce projet s'attaque, en accord avec les objectifs de développement durable (ODD) des Nations unies. En savoir plus sur les 17 ODD ici.

Gender equality

À propos de l'entreprise

Entreprise
Victoria, British Columbia, Canada
0 - 1 employé.es
Business & management, Business services, Marketing & advertising, Sales
Représentation
Handicapés Entreprise familiale Entreprises appartenant à des minorités Petite entreprise Propriété des femmes

We are a global boutique coaching & consulting company working with female founder/ leaders to increase their revenue, income and impact while decreasing their time, effort & energy. We integrate holistic sales and business strategies encompassing mind, body, and spirit through 1:1 bespoke consulting, group programs & digital courses. Our content features heavily on faith based practices and principles.