Marketing and Sales Project
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Portée du projet
Catégories
Communications Étude de marché Gestion de projet Expansion du marché Stratégie de venteCompétences
personalized marketing planning marketing scalability innovation technology ecosystems leadership sales governancePROJECT DESCRIPTION/DESCRIPTION DU PROJET:
GoEmerald to build, transform and scale with innovation. Our core competence is to orchestrate innovative ideas into scalable products, services and businesses. 1. Strategy: We separate the noise to define a clear success strategy, specific to your customer base and their needs. 2. Governance: We cultivate leadership, innovation culture and ecosystems towards a scalable customer journey. 3. Planning: We establish product-mindset and measurable OKRs among teams for a faster time to market.
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- All work will be performed remotely with periodic meetings with the leadership team
- Reviewing the GoEmerald's service and products offerings to document customer personas and creating personalized marketing and sales plans
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
- Project manager
- Business analyst
- Marketing specialist
- Sales specialist
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- Customer profiles/ personas for each offering
- Marketing and sales plan for each offering
IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI:
- English
All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in?
- January cohort - January 3 to February 18 / Cohorte de janvier - 3 janvier au 18 février
- February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars
TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT:
- 70 hours
WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR?
- 4
PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Gunjan Syal
EMAIL ADDRESS/ADRESSE E-MAIL: gunjan@gomerald.ca
Periodic reviews with the company leadership + mentorship
À propos de l'entreprise
GoEmerald to build, transform and scale with innovation. Our core competence is to orchestrate innovative ideas into scalable products, services and businesses. 1. Strategy: We separate the noise to define a clear success strategy, specific to your customer base and their needs. 2. Governance: We cultivate leadership, innovation culture and ecosystems towards a scalable customer journey. 3. Planning: We establish product-mindset and measurable OKRs among teams for a faster time to market.
Portails
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