Marketing and Competive Analysis to identify ideal marketing audiences

Ouvert
AYD Internet Marketing
Kelowna, British Columbia, Canada
Daryl Oberg
Owner
(25)
4
Projet
Parcours académique
113 heures de travail au total
Apprenant.e
N'importe où
Niveau Intermédiaire

Portée du projet

Catégories
Étude de marché Analyse concurrentielle Segmentation de la clientèle
Compétences
target audience internet marketing marketing marketing strategies research market research competitive analysis digital marketing
Détails

AYD Internet Marketing seeks to enhance its marketing strategies by gaining a deeper understanding of the trades contractor industry and other sectors where the company has prior experience. The goal of this project is to conduct comprehensive market research to identify current trends, assess the industry status, and uncover potential opportunities. This research will focus on pinpointing the best target audiences within these industries that align with AYD's ideal client profile. The insights gained will support the company's social media marketing, outreach efforts, and offer development. By understanding the dynamics of these industries, AYD aims to refine its marketing efforts and improve client engagement.

Livrables

The project will culminate in a detailed market research report that includes:


- An analysis of current trends and industry status in the trades contractor sector and related industries where we have expertise.


- Identification of key opportunities and target audiences that align with AYD's ideal clients.


- Strategic recommendations for enhancing AYD's social media marketing and outreach efforts.


- Suggestions for offer development based on industry insights.

Mentorat
Expertise et connaissances du domaine

Fournir des connaissances spécialisées et approfondies et l'industrie générale des idées pour une compréhension globale.

Compétences Connaissances et expertise

Partager des connaissances sur des compétences techniques spécifiques, des techniques, méthodologies requises pour le projet.

Assistance pratique

Implication directe dans les tâches du projet, en offrant des conseils et démonstration de techniques.

Outils et/ou ressources

Donner accès aux outils, logiciels et ressources nécessaires pour la réalisation du projet.

Réunions régulières

Enregistrements programmés pour discuter des progrès, relever les défis et fournir des commentaires.

À propos de l'entreprise

Entreprise
Kelowna, British Columbia, Canada
0 - 1 employé.es
Marketing & advertising
Représentation
Petite entreprise

We help established companies already investing in marketing and looking to expand it more profitably.

We can save you money and create a new strategy around paid advertising, social media strategy, brand awareness, and Google search to increase the number of people aware of your service or product and ready to buy.

We work with B2B or B2C companies and work with clients all over North America.