Final-WebTv: Digital & Design Marketing Strategy

( https://www.facebook.com/mondesignmakay ) Bonjour ! Je suis la CEO de Mon Design Ma Kay et Mentor ! INTRODUCTION First and foremost, So Happy to count you in our TEAM !! Our organization is able to offer a virtual internship opportunity for 4 students or 1 team for a 70 hrs commitment. We are looking to work with students to identify new opportunities to achieve our business goals. We are open to feedback about areas of focus, as we would like our assigned person or team to preform a comprehensive analysis of our business. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project. We communicate with our virtual intern using these communication tools: Riipen messaging, and company email This PROJECT will be explain in english and french. French version can be send via your email. ****** We will provide students with access to the Facebook, I.G, Website to complete their work LûDesign is a company that offers interior design accessible for everyone to live in a better space that reflets us. Therefore, we wish to create a concept for a web TV series that introduces multiple residential projects from ethnocultural communities in order to highlight their history, their voices and their aspirations. This project will allow interior designers, suppliers, contractors as well as specialists of colour, with no social media visibility, due to their origins and their culture, to present projects and be recognized for their talent among their peers. Our goal is to have a team that will help us create and develop our concept, our impact and brand image. Allowing this project to grow and flourish from a few to millions of watchers. We have 5 specifiques domains for you to better the compagnie, create opportunities for you to grow and have this amazing sense of accomplishment. We will resume them here but know that we have a very, very detail list of objectivs for you. I will send it to you via your email. 1-COMMUNICATION / 2-MARKETING We want to be recognized in our community and nationally for the unprecedent work that we are doing in this country. We have a great story to tell and we want it to be picked up by media outlets, we want to target Millennial, Consumers who are in obsesses with design shows. But, We want people of cultural minority to be upfront in a WebTV showcasing there place or construction business. We need the focus and the light to be shift on those we never see on tv. We want you to assist us in updating our branding in a way that clearly differentiates us from our competitors and serves our targets market. We would like students to help us with creating content that is aligned with our vision, mission, and sector. 3-DESIGN Our organization ALSO needs some graphic design help! awareness. This project may combine research, data analysis, graphic design w/ Sketch or Adobe XD, prototyping, one-page creations and more! Before we begin paid promotional campaigns, we want to create our website so it reflects our standards and guest expectations. This will also include updating key visual brand components. 4-INFORMATIQUE & DÉVELOPPEMENT WEB As for the website part, we would like a new website for our organization. We aren’t sure which platform we would like for it to be built on, but we have an idea of what we would like it to do. We would like to work with students to develop a new website for us. 5-MARKET RESEARCH / RECHERCHE DE MARCHÉ It’s important for us to have a better understanding of how our target audience perceives our brand and competitors. We want to develop clarity on our competitive advantages and optimize our marketing strategy, so so we can uniquely position ourselves within our industry. We hope to gain a comprehensive understanding of the competitors in our space and how we can differentiate ourselves through our product/service offering, and our messaging.