Email Marketing Campaign
Our company advertises thousands of products online. We hope to revamp our email marketing to attract more customers. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.
RM - Blogging 10
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
RM - Blogging 9
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
RM - Blogging 8
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
RM - Blogging 7
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
RM - Blogging 6
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
RM - Data Entry 3
Our company produces various reports on statistical anaylsis on research data and market trends, and would like students to help with analyzing these databases and inputting them. We would like to collaborate with students in data entry. This will involve several different steps for the students, including: Familiarizing themselves with our database structure. Transferring data into our databases efficiently. Verifying the accuracy of the data in our databases and making relevant updates. Organizing and retrieving data as requested. Bonus steps in the process would also include: Providing assistance in creating new databases.
RM - Data Entry 2
Our company produces various reports on statistical anaylsis on research data and market trends, and would like students to help with analyzing these databases and inputting them. We would like to collaborate with students in data entry. This will involve several different steps for the students, including: Familiarizing themselves with our database structure. Transferring data into our databases efficiently. Verifying the accuracy of the data in our databases and making relevant updates. Organizing and retrieving data as requested. Bonus steps in the process would also include: Providing assistance in creating new databases.
RM - Market Expansion Research 1
As a company, we currently exist in one market, but we believe we are ready to take our business to the next level and expand our scope of locations. With your help, we hope to assess our customer landscape beyond the demographics we currently cater to by learning about their expectations and behaviors. This will involve several different steps for the students, including: Researching the target market in potential new locations including demographic data such as spending power, proximity, accessibility, and location appeal, and creating a weighted decision matrix to assign importance to each factor. Creating a survey based on the location and demographic information above to be distributed by our company. Analyzing survey data using the weighted decision matrix to decide on the best location options for us to expand to. Compiling a report including the location analysis, and optimal location recommendations.
RM - Animated Video Creation
RM is looking for a new website video to highlight our services, once our website is launched We would like to collaborate with students to create an animated video that explains our services. This video will be displayed on our website and shared by email. This will involve several different steps for the students, including: Familiarizing themselves with our company’s target market, brand guidelines, and products and services. Developing a storyboard and animating scenes for the video. Selecting suitable background music. Bonus steps in the process would also include: Combining visual and auditory elements to create a finalized video. Recommending ideas for future marketing videos.