SEO and Social Media Strategy


Portée du projet
Catégories
Communications Marketing strategyCompétences
digital marketing keyword research social media strategy social media content search engine optimization social media marketingPositions available: 4 (working as a team)
Our team is looking for social media marketing wizards who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:
- Keyword analysis to determine relevant search terms to our organization
- A strategy document to outline:
- Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Social media requirements to increase the number of followers/likes and share
- Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
- Creating engaging content for prominent media websites
- Working with tools and programs such as Wix, Leadpages, Hootsuite
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- A comprehensive strategy to increase online engagement for a new software program.
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
The students will interact directly with me, the CEO of the firm. I expect to meet regularly as well as being available for ad hoc questions and direction. Interactions will be via Zoom or Microsoft Teams.
À propos de l'entreprise
Bridgepath Career Advisors, LLC is a service company providing career guidance to professionals at every stage of their career. Examples are people who aren't happy with their career and want to make a transition, people in a job search, trying to get promoted, be a better leader or improve their on the job performance.