Karma Media Inc seeks a dynamic project to enhance client engagement and streamline lead management processes. This project aims to provide learners with practical experience in account management, client pitching, and lead generation within a digital media and marketing context. Participants will work closely with the sales and marketing teams to maintain client relationships, develop compelling pitch decks, and manage the lead pipeline. The project offers an opportunity to apply classroom knowledge in communication, negotiation, and sales strategies, focusing on real-world applications. By conducting market research and competitive analysis, learners will gain insights into industry trends and develop actionable strategies for business growth.

The project will result in several key deliverables, including refined client pitch decks and tailored proposals for prospective clients. Participants will also develop a comprehensive lead management strategy, incorporating insights from market research and competitive analysis. Additionally, a detailed report will be created, outlining findings and recommendations for improving client engagement and lead management processes. These deliverables will equip Karma Media Inc with actionable strategies to enhance its business development efforts.