- Entreprises
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Calgary, Alberta, Canada
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- Catégories
- Graphisme Étude de marché Lancement d'un produit ou d'un service Marketing strategy Développement de sites web
Réalisations
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Dernières rétroactions
Projets récents
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Website Development
The primary objective of this project is to design and develop a modern and dynamic website for Time Weaver Studios. The website should achieve the following objectives: · Provide information about Time Weaver Studios’ mission/vision, products and services · Improve brand awareness and online presence · Generate leads, drive customers to our application and increase sales · Provide mechanism for accepting donations · Enhance user experience and customer engagement · Drive customers to our museum gift shop (future development) We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as WordPress. This will involve several different steps for the students, including: Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.
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Marketing Study for Time Weaver Studios
1. Project Overview Time Weaver Studios is a company that specializes in museum technologies, specifically digital displays and large-scale digital platforms. We use cutting-edge technology and creative design to create immersive and interactive experiences that transport visitors to different times and places, past, present, and future. We are seeking to enhance our industry presence and prepare for our go to market launch. This marketing study aims to analyze current market conditions, identify growth opportunities, and develop strategic recommendations to achieve these goals. 2. Objectives Market Analysis : Assess the current market landscape, including competitor analysis, market trends, and consumer behavior. Target Audience Identification : Identify and profile potential target audiences for Time Weaver Studios’ initial product launch. Brand Positioning : Evaluate the current brand positioning and suggest improvements to enhance brand perception. Marketing Strategy Development : Develop a comprehensive marketing strategy, including digital marketing, content marketing, and traditional marketing channels. Community Engagement Plan : Create a plan to engage with diverse or equity-seeking audiences, fostering inclusivity and community support. Sustainability Plan : Develop a plan to incorporate green practices and sustainability into Time Weaver Studios’ operations. Performance Metrics : Establish key performance indicators (KPIs) to measure the effectiveness of the proposed marketing strategies. 3. Deliverables Market Research Report : A detailed report covering market analysis, competitor analysis, and consumer insights. Target Audience Profiles : Comprehensive profiles of identified target audiences, including demographics, psychographics, and media consumption habits. Marketing Strategy Plan : A strategic plan outlining recommended marketing tactics, channels, and budget allocation. Community Engagement Plan : A detailed plan for engaging with diverse or equity-seeking audiences, including specific initiatives and outreach strategies. Sustainability Plan : A comprehensive plan outlining how Time Weaver Studios can adopt green practices and promote sustainability in its operations.