Digital Content Creation - TikTok Reels - Winter 2023

Number of individual students required: 6-8 students OR Number of students required to work in teams: 6 teams of 1 student or 3 teams of 2 -3 students OBJECTIVE: As a part of our social media marketing initiatives with TikTok and Reels (Instagram), we’re looking for students to take on video-creating, shooting and editing for this initiative. The aim is to complete around 10-20 quality and polished videos with the guidance of our project lead for our platforms. FINAL PROJECT DELIVERABLES: At least 5 videos per student or 10 videos per team that have gone through video editing and approved TO SUCCEED AT THIS PROJECT, THE STUDENT WOULD NEED: An ability to pick up on new technology quickly (growth mindset) Strongly preferred if you have a previous experience or training with video shooting; but happy to train the right candidate. Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

Customer Retention and Business Development Strategy Enhancement

Beentos Inc. has recently expanded its portfolio by acquiring Industrial NetMedia and Creative101.ca, which offer SaaS platforms like HR Director and Shiftshaper scheduling software. The company aims to enhance its customer retention strategy and business development efforts to attract new clients and improve brand visibility. This project focuses on analyzing and refining existing CRM management processes and customer success strategies. Additionally, it involves developing a comprehensive sales process and creating a compelling pitch deck to support business growth. The project will also explore outbound strategies for acquiring new business opportunities, ensuring that Beentos Inc. can effectively leverage its new acquisitions to expand its market presence.