Leverage User-Generated Content

TinyHorse is fortunate to have such great feedback from customers about their use of our tools for walking multiple dogs. We have hundreds of 5-star reviews on our website and an endless stream of user-generated content (UGC) on Instagram that isn’t currently utilized.  Use your 80 hours to leverage reviews and user-generated content to write fifteen 250-word blog posts . The blog posts will be based on what the student learns about the products and possibilities from customer reviews and UGC from instagram. The student will be expected to distill and reflect upon the content and reform it as an informative and valuable resource for other customers. The use of AI is acceptable, however we expect the content to be specific to the use of our company materials and not dog walking in general. Content that lacks originality or specificity will not be accepted. The writing is a priority, but if time allows, the student will also be given access to our Shopify blog to develop a template and load in their blogs in draft form for potential publishing. The blogs will be published as "company material" but we will happily provide a reference and writing credit upon the student's request.