Digital Marketing Agency Opportunity

Tiny Planet Digital (TPD) is able to offer a virtual internship opportunity for 4 BIPOC students part of the Level Up Program . The primary focus for the student will be: Content management - Centralize content calendar for efficiency and tracking (Facebook, Instagram, Twitter, LinkedIn, TikTok, Blog, Website) Social media growth - Finding innovative ways to grow TPD’s social media presence - increase following, engagement rates, and reaching new audiences within our niches (Facebook, LinkedIn, Instagram, Twitter, TikTok) Content diversification - Finding creative ways to produce content while following TPD’s centralized content strategy for all outgoing messaging. For example, TikTok videos, IG reels, IG live, podcasts and more. Our goal at the end of this experience is: Branding and Marketing Communications - For the students to help us improve our agency's presence and capture greater market share. SEO Strategy & Recommendations - For the students to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the students to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. We will plan to communicate with our virtual intern(s) using these communication tools: Slack & Email Primary contacts : Lauren Castelino, Impact & Digital Marketing Strategist and Jonathan Holloway, Account Executive - Hotels and Tourism

Pitch It Green - Marketing + Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Selected Level Up students will work with our organization to achieve our mission of building the next generation of ecopreneurs. Interns will specifically focus on designing social media posts based on the environmental and business opportunities package + resources on our resources page + blog posts. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves gathering research from our existing materials The second activity will involve designing social media posts including reels and videos The third activity will involve tracking social media analytics and strategizing ways in which content can perform better IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Assisting with the creation of social media posts Researching organizations and small businesses that are working towards sustainability that we can feature Developing content for a variety of our platforms Tracking social media analytics Reporting on results FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Creating a TikTok account and posting at least 3 original forms of work Increasing our Instagram and Facebook following by 100% to 2,000 followers

Green Events

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Help an environmental organization host events. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Organize two workshops that are environmentally themed Conduct research on environmentally-themed workshops Coordinate the logistics of running an environmentally themed workshop IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Contacting interested participants Publishing events on online platform (i.e. Eventbrite) Sharing contact information with local organizers to coordinate shipping of eco boxes FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Hosting two remote workshops Submitting a short reflection on key event insights WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? We will work with a maximum of 4 students

Green Entrepreneurship Graphic Design

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Help an environmental organization design social media graphics for green entrepreneurship events. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Design a total of 5 social media graphics to promote the workshops Attend training to be familiar with Adobe Creative Suite to develop graphic design skills Assist team members with running an environment and entrepreneurship themed workshop IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Crafting copy for social media posts Putting together Instagram reels and hosting Instagram lives Analyzing social media analytics FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Creating a brief 5 minute presentation to supervisors on what you learned during your placement WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? We will work with a maximum of 4 students