Digital Content Creation

Students will be working with the company’s founders to work on improving their content creation. This will include social media postings, feedback of existing content, and create videos for the existing websites. Researching relevant topics on social media to help promote our products will also be a primary goal.

Brand Identity and Graphic Design

Abyaan Co. is looking for graphic designers who can help elevate our company to the next level. This project will include creating a new logo, design and posts for our company website, as well as modern designs for our social media pages.

Survey Creation

Our goal is to create a multiple-choice surveys, questionnaires, and reviews that will produce accurate data that may be used in decision-making. We want students to create these surveys that will produce useful data for decision-making using best practices in communications. Additionally, we would prefer students to help us gather survey options from inside our target demographic. These surveys will help our company's understanding with our clients feedback on our company.

Brand Identity and Graphic Design

IODA is seeking graphic designers who can help us advance our company. This project will entail creating a brand-new logo, helping with the layout of our company's website, blog posts, and designs for our social media profiles. Students will be expected to show up for weekly check-in meetings to talk about any difficulties that are still present or any areas that need to be improved.

Digital Content Creation

Here at IODA Athletics, we are looking for digital content creators who can help out expanding our business and getting more engagement on our social media postings. Students who sign up for this project will be involved in developing posts for our business, which includes social media postings, feed-back of our existing content, and designs for our social media profiles.

Website Development

We would like students to develop a website that is well suited for the company. All resources will be provided and website design will mainly be conducted through WordPress and Beaver Builder (both online website development platform). Knowledge in JavaScript is an asset. The website will include multiple functionalities such as customer feedback and a gallery of images.

Email Marketing Campaign

Our company advertises thousands of products online. We hope to revamp our email marketing to attract more customers. We would like to work with students to design a new email marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, email marketing campaign goals and target market. Identifying types of emails and content that our company should send out such as welcome emails, newsletters, and re-engagement emails. Researching factors affecting the effectiveness of email marketing such as when emails are sent and making recommendations. Identifying metrics to monitor throughout the campaign. Bonus steps in the process would also include: Identifying ways to personalize emails for customers based on market segmentation.

Marketing Plan

Our company advertises thousands of products online. We hope to revamp our marketing strategy to attract more customers. We want students to help us build a marketing plan to grow and engage our target market. This will involve several different steps for the students, including: Familiarizing themselves with our current marketing goals and strategies. Researching how customers perceive our brand and marketing. Recommending new channels we should use for promotion. Identifying an appropriate budget for advertising. Bonus steps in the process would also include: Recommending updates to our messaging that can better explain our value proposition.

Social Media Marketing Campaign

Our company advertises thousands of products online. We hope to revamp our social media marketing to attract more customers. We would like to work with students to design a new social media marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.

Grant Writing

Our organization is interested in addressing societal issues and supporting social causes. However, we are currently facing funding challenges. We would like to collaborate with students to find and complete grant applications. This will involve several different steps for the students, including: Familiarizing themselves with our vision statement and a project we have defined. Developing a needs statement that characterizes the community problem and justifies the need for our project and funding. Identifying potential sponsors and funding opportunities that are a good fit for our organization and project. Improving the clarity and persuasiveness of our company's grant proposal writing. Bonus steps in the process would also include: Identifying new opportunities for community projects.